Sponsor Information Pack

The Top 5 Reasons to Sponsor the Green Building Conference and Exhibition 2010

1. Brand Association and Connection

By connecting your brand with the Green Building Conference, the partner organisations and the various VIP speakers and guests, your organisation can be positioned as a leader in this exciting space. Depending on strategic objectives, sponsors are able to connect their brands with the various ideals and themes that are associated with Green Building.

2. Demonstrate Corporate Responsibility

Sponsors of the Green Building Conference and Exhibition enjoy the benefit of being able to profile their social/environmental initiatives, projects and programs. Current market perception of companies who are targeting triple bottom line strategies has never been higher. Within the built-environment sector there are meaningful opportunities for companies that are prepared to embrace and demonstrate a responsible approach to the way that they do business. Customers want to do business with responsible companies and employees want to work for these same companies.

3. Maximise Exposure to a Targeted Audience

Sponsors of the Green Building Conference and Exhibition enjoy significantly higher exposure to the attending audience and the broader industry both leading up to and during the event. In a relatively suppressed media environment, sponsors are able to leverage their event involvement to the full by enjoying significant exposure within one of the sectors that appears to have avoided the recession. Built-environment professionals are under pressure to impress and deliver to Green Building Standards and are alive to corporate messages that are aligned with their work.

4. Maximise Return on Investment

In addition to the pure commercial outcomes that sponsors aim for, there exists a platform for sponsors to achieve a return on other objectives such as communication, brand equity and association, relationship building, PR content creation and staff development/training. Sponsors of the Green Building Conference and Exhibition are assisted by the alive2green team to explore the various secondary returns that exist for them around the event.

5. Maximise Return on Objective

Massive investment in green technologies, renewable energy sources and sustainable materials has produced the emergence of a new green economy. The organizations that embrace these trends now and demonstrate thought leadership in environmental concerns will be the organizations that benefit from the emergence of this new market. The nature of the Green Building Conference and Exhibition is such that Sponsors are able to use the facilities and features at their disposal to engage with their most important clients and suppliers in order to drive sales and relationships.

The Greatest Reason...

It is up to us to take a stand on what matters. It matters to your employees, to your customers and your suppliers and to our future generations. We cannot continue to ignore pressing issues such as climate change, deforestation and the myriad other conditions that beset a struggling planet. These are not the idealistic fantasies of a few fundamentalist tree-huggers; these are very real threats to our civilization. Together we must make a difference to reverse these trends. By sponsoring the Green Building Conference and Exhibition you are playing a part by bringing innovative ideas to those that have the power to make changes. Demonstrate your corporate desire to be a part of the solution!

PREMIER SPONSORS

The Opportunity

Premier Sponsorship delivers a powerful suite of branding, marketing and selling opportunities. Premier Sponsors have significant presence at the event, with their company name and logo integrated throughout the conference experience. Premier Sponsors enjoy exclusive access to key marketing and promotional opportunities that increase brand awareness and build relationships with VIP’s and attendees. The Premier Sponsor package includes our most significant exhibition space, prominent plenary branding, integrated marketing exposure in the program guide and website, pre-event attendee marketing opportunities, conference white-paper CD-ROM branding, Build-up PR and more.

Why You should Sponsor

Green Building Conference Sponsors enjoy an ‘ownership’ of the event and are powerfully aligned with its ideals, its partners and VIP delegates. This ‘ownership’ extends beyond the walls of the plenary and the exhibition hall to the newspapers, signposts, emails, websites, interviews, presentations and magazines that will all communicate with the country’s built environment sector leading up to, during and following the 2012 event.

Premier Sponsors enjoy a uniquely valuable return on their investment and are able to leverage the media opportunities that they receive into the professional community that is more strongly represented at the Green Building Conference than at any other industry professional event in South Africa.

Premier Sponsors make the event their own and play host to their own VIP guests as well as those of other stakeholders. The objectives are to create meaningful business relationships, increases awareness and unlock (and service) valuable business relationships.

Premier Sponsorship Package

• Dominant co-branding on pre-event marketing material
• Dominant and prominent co-branding in the Conference Plenary
• Dominant co-branding in the exhibition hall
• 6m X 6m booth space and premium location in the exhibition hall
• Dominant co-branding in all pre-event marketing material
• Dominant co-branding on www.greenbuildingconference.co.za
• Full-page company/product profile on www.greenbuildingconference.co.za
• Dominant co-branding in the event programme
• Full page advertisement plus company/product profile (30 words) and your logo in the event programme
• Premier listing of company/product profile in the event programme
• Premier PR package leading up to the event
• Sponsor White Paper included on the Delegate Bag CR-Rom
• Promotional insert in the Delegate Bags
• Right to use event logos
• 8 x VIP Conference Delegate passes
• Up to 40 free exhibition day-passes for invited guests
• Up to 20 free Cocktail Reception passes for invited guests

Package Price R187 000

ADDITIONAL SPONSORSHIP PACKAGES

Why not enjoy some of the great benefits associated with high level event involvement by taking advantage of one of these Additional Sponsorship opportunities?

All sponsors are recognised prominently before, during and after the event and all sponsors receive VIP treatment, both in terms of the event experience and the marketing campaigns prior to the event.

COCKTAIL FUNCTION SPONSOR

Engage and entertain the event’s attendees and exhibitors at a cocktail function after the first day’s events.

Cocktail Function Sponsors receive an opportunity to welcome guests and to deliver a brief presentation and may also brand the entire area, including the big screen during the evening’s events. A Cocktail Reception photograph and editorial-review PR-pack is made available to the sponsor and also to selected Editors and media owners representing the national press.

Address VIP’s and delegates in an informal yet powerful environment, distribute promotional literature and exclusively brand the area. Cocktail Function Sponsorship Package also includes a stand on the Exhibition floor

Package Price: R60 000

REGISTRATION SPONSOR

Be the first to welcome the attendees to the event with your logo and literature prominently displayed at the registration desk, on the delegate bags and on the attendees’ lanyards. Also include your pens, pads and literature in the attendees’ welcome kit.

Registration Sponsorship Package also includes a 3m x 3m stand on the Exhibition Floor

Package Price: R60 000

LUNCHEON SPONSOR

Treat the attendees and exhibitors to one or both luncheons that will be provided during the event. Display your logo on meal vouchers, at the buffet line and on table tents and distribute your literature on the tabletops.
Option 1 (1 x luncheon (one day) without exhibition stand) R15 000
Option 2 (1 x luncheon plus 3m x 3m exhibition stand) R30 000
Option 3 (2 x luncheons (both days) without exhibition stand)
Option 4 (2 x luncheons plus 3m x 3m exhibition stand)

Package Price: R25 000

FLASH-DRIVE SPONSORSHIP

The Green Building Conference and Exhibition delegates will receive a flash drive in their delegate bags. These flash-drives will be cobranded: the conference logo and flash-drive sponsor logo. The flash drive will contain:

trial version of the building modeling software used in design charrettes sponsor info and white papers any other files that we regard to be valuable for stakeholders and/or delegates

The flash-drive sponsor receives:
• flash-drive logo
• sponsor branding opportunities (including program) etc
• exhibition stand (optional)
• continued exposure though continued use of flash drives after the event

Package Price:
R33k plus production costs of flash-drive (includes expo stand)
R16.5k plus production costs of flash-drive (excludes expo stand)

All rates exclude VAT and Agency Commission